Colours have been associated with different emotions, scenarios and characteristics for centuries, but does the colour of your car really matter? For most people, colour may not be a priority when they are looking to buy a new car, but there are some interesting statistics relating to the colour of cars.
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| Which colour for you? |
Black has long been a favourite with car buyers and this could be due to a number of reasons; a survey carried out by the AA revealed that most people think black and silver cars are the easiest to sell, while many consider them the smartest and most attractive colours for cars.
Black proved to be the most popular choice for the users of wewillbuyyourcar.com; of all the cars purchased by the Hull-based firm in 2011, 47% were black, with silver coming in second place with 22.4 percent.
Research, including a study conducted by a team at Monash University in Australia, has suggested that black cars are most commonly involved in accidents, but figures from the AA claim that colour has no real implication for safety, especially as there are so many factors to be taken into consideration when studying the relationship between the colour of a car and the rate of accidents; when and where did the accident take place, who was at fault and who was driving, for example?
Statistics show that young drivers tend to favour black cars, while older drivers often plump for silver; with accident rates consistently higher among younger drivers who have less experience, it is perhaps not surprising that figures from Monash University indicated that black cars were implicated in accidents most frequently. A study carried out in New Zealand, which was published in the British Medical Journal in 2003, suggested that silver is the safest colour, which would correlate with figures relating to older buyers and their colour preference.
Figures for car theft are equally ambiguous; as you would expect, the more popular a colour, the more likely it is to be stolen; a black, red or blue car is much more likely to be stolen that a lime green or yellow car, but this could simply be down to the fact that there are far more red, blue and black cars on the road.
Colour may be the be-all and end-all for some buyers, but for most, there are other priorities higher up the list; if you are looking to sell your car, visit
wewillbuyyourcar.com for a hassle-free, instant quote.